Wyld Cub Dog Puppy Harness Lead Set Collar Crufts Dog Fest Festival Cockapoo Cavapoo Westie Best in show

Here at Wyld Cub we believe dogs deserve high quality, comfortable and stylish dog walking essentials for all their adventures. We design our products in-house in the UK and ensure they are quality tested by a UKAS Accredited Laboratory in the UK to meet EU & UK Standards.

Wyld Cub is so much more than a brand, we are a community that put dogs at the heart of everything we do. We believe that being a conscious and progressive brand that stands for more than just what it creates, ultimately helps contribute towards a better future for our dogs. 


As a sign of our commitment to industry best practices we are proud members of The Pet Industry Federation (PIF), which is the official association for the UK pet industry. Representing all types of pet businesses for 75 years, PIF strives to raise standards and ensures businesses are represented at government level to be the voice of the canine and feline sector. Together our voice is stronger.


We are very proud to have been awarded two prestigious awards from PetQuip Awards - the UK's leading Pet Industry Awards body. Read more from Pet Business World

Pet Quip Awards Image Wyld Cub Dog and Puppy Harness


We believe dogs deserve to wear only high quality, comfortable products that are safe to use for their adventures. That’s why the key components of our products have been quality and strength tested by a UKAS Accredited Laboratory to ensure we meet EU and UK Standards. 


We believe there are many comfortable and safe materials for dog walking essentials that are not a bi-product of another animal. PETA have accredited us with their PETA-Approved Vegan certificate. This showcases our progressive and compassionate business by helping you, our customers, our community, our ethical dynamic to give you confidence in the knowledge that Wyld Cub and PETA are aligned in not supporting the exploitation of animals. Find out more here


We have attained The Good Shopping Guide’s Ethical Company Award. For 20 years they have been researching and publishing their independent ethical ratings to enable consumers to make more informed ethical purchasing decisions. Our award identifies us as scoring amongst the top-third in our industry and recognises our commitment to sustainable and ethical business practices. Find out more here.


We care about our packaging and are conscious of our environmental impact, which is why we endeavour to only use paper which comes from environmentally and responsibly managed forests, so for every tree used, another is planted. We only buy what we need to reduce environmental impact and our sweatshirts are packaged in 100% Compostable Self Seal Poly Bags. We promise to always be conscious and forward thinking towards our environment as our business grows.


Being part of the community is very important to us as Dog Parents. Meeting and spending time at various Dog Events and festivals in the UK helps us understand specific needs of different breeds and helps us continue to learn. 

You can visit us at this years Dog Fest and Crufts and get a discount on tickets with our brand code. 

We value our community, the content creators, the artists, our industry partners, thought leaders and industry professionals. We promise to only work with suppliers and partners who share our values and standards. 

If you have any questions about our products, need any help with sizing or you are a retailer or brand looking to partner with us, get in touch with us at:


The Wyld Cub Family


Wyld Cub Dog Harness Reviews